Lately, Customer Relationship Management (CRM) has been in huge demand amongst businessmen as it helps them manage customer database and track sales for successful marketing campaigns. Microsoft Dynamics CRM Solutions provide a lot of other benefits to business enterprises.

Some of the key benefits of using Dynamics CRM are-

• Cloud Accessibility – Microsoft Dynamics CRM is available as an advanced Cloud based customer relationship management system, and can be accessed on mobile platforms as an application. The latest bold development of Microsoft Dynamics CRM has led to an extra storage facility in the cloud.

• Real Time Accessibility – Dynamics CRM has all the capabilities required for providing real-time access to the stored data about customers from web or mobile applications.

• Data Analysis – MS CRM implementation will enable the enterprise sales force to analyze data, create sales forecast and manage interaction with the customer in an effective way. The support team has access to real-time information at their fingertips which enables them to garner requisite insights to address customer needs and product positioning.

• Improved Customer Services – Dynamics CRM has advanced solutions that integrate sales, marketing and customer relationship management functions. These solutions help in developing highly relevant insights that can be used to address customer needs and improve the quality of customer service.

• Sales & Staff Management – Dynamics CRM enables sales teams to manage sales in an efficient way and close the deals at a faster rate. For example, the use of Microsoft Dynamics CRM Solutions makes call centers even more efficient. Also, since all call records are maintained along with transcripts of customer interaction, better training and customer redressal solutions can be provided.

Microsoft Dynamics CRM 2013 allows users to migrate files between different programs seamlessly. It also reduces the amount of manual data entry involved, which not only reduces the scope of human error, but also facilitates better marketing through direct import of relevant contact from the mailing lists. The CRM program uses Microsoft Outlook to pull contacts automatically and send emails in an efficient way. /span>

Salespersons are required to be on the move a lot, sometimes even throughout the week. Cloud technology enables them to stay connected with the company’s central database securely via their laptop, smartphone or tablet. Microsoft Dynamics CRM leverages the cloud and mobile computing benefits to deliver advanced solutions that not only speed up the sales and marketing process effectively but also enable companies to concentrate on relevant leads through business insights gathered from the real time data.